Allure magazine shows off the Zoya Flourish Collection!

Scarlett Johansson and the Zoya Flourish Collection: Richelle, Zara, Shivon, Cyma, Mieko and Kalista sparkle in the December Allure Magazine (the beauty experts). The Zoya Professional Nail Lacquer collection is highlighted in the Directory: "Perfect Tens" manicure/pedicure article for its formaldehyde (as well as toluene, camphor and dibutyl phthalate) free formula by Recess, an eco-chic spa using Zoya color and treatments in Los Angeles.

Zoya Professional Nail Lacquer - Pulse collection named a Standout Item of 2008 by Nailpro Magazine

Check out the latest issue of NAILPRO magazine for a complete Zoya Lock System - step by step application in photos, nail industry coverage of fashion week shows (including Zoya) and the selection of Zoya's Pulse nail color collection as a standout item for the editors this year.

Diva Village names Zoya's Sloane as one of it's top purple picks!

Diva Village talks about the Purple Nail Polish Craze and includes Zoya's Sloane as a top pick...

"Have you noticed that along with purple eye makeup shades, purple nail polish is also a big hit for fall and winter 2008? The Hills girls, the Lipstick Jungle ladies and Karen from Dirty, Sexy Money have all been spotted wearing purple-toned nail color this season.

Purple is actually a highly wearable nail color, as it comes in shades from lightest lavender to the darkest black purple, and each and every one looks stylish and very “of the moment.” If you’ve been wearing a lot of ultra-dark nail shades, then a light to medium shade of purple is a welcome change that will still leave you on the cutting edge of style. Break out of your nail polish rut and try purple for the colder months!"
Diva Village Article Written By: Laura Miller

Shop for Zoya Professional Nail Lacquer in Sloane at Zoya.com

Zoya Vampy Nail Color - Pulse Collection

Look at Zoya's Pulse collection, right there between Guerlain and Dior providing the best in vampy color.
"The lady is a vamp - DIVA DARLINGS Zoya's goth inspired Pulse nail polish collection features six great new shades - Sloane, Mikka, Blair, Rihana and Jacy - all in metallic hues of blackberry plum, icy grape, full-bodied burgundy, russet bronze, deep purple and mood mauve."
Compass South Magazine - UK
Find the gorgeous dark shades of the Zoya Pulse collection along with over 300 other long-wearing, formaldehyde, toluene, camphor and dibutyl phthalate free shades at zoya.com in the US or The Nailcare Club in the UK.

Zoya makes top 10 professional nail lacquer list in UK Glamour.com edition

Zoya Professional Nail Lacquer makes Glamour.com (uk edition) Top 10 List!

"Professional Lacquer Zoya, (£8.95 UK - $6.00 US) A clean-slick finish is just a couple of coats away with Zoya's polishes - it dries quickly and comes in a range of lively colours, from zingly metallic pink ('Hope') to goth-tastic black ('Raven'). Better still, Zoya polishes are free from toxic Toluene, Formaldehyde and DBP and vegan friendly. Easy on the nail and the eye."
Glamour Team - UK Blog


US readers can find Zoya in top quality salons and spas or online at Zoya.com
If you are in the UK contact The Nail Care Club to order.

Your favorite colors kissed with gold by Zoya Professional Nail Lacquer

GET GOLDEN...
Surround yourself with the warmth of gold this holiday season. Zoya's professional nail lacquer collection of over 300 long-wearing, fashion shades gives you a huge selection of inviting, gilded shades to choose from.

Here are just a few of Zoya's golden, gilded shades to add to your nail color wardrobe...

New Flourish Collection
Zoya Richelle - Gild yourself, maybe the most wearable gilded foil gold ever!
Zoya Kalista - Deep sparkling gilded mahogany brown.
Zoya Shivon - Sparkling rose gilded beauty.

More gilded Zoya nail color options...
Zoya Austine - Soft gold with subtle sparkle finish.
Zoya Buffy - Soft pearly champagne gold.
Zoya Uli - Nude with gilded sparkle finish.
Zoya Lauren - Perfect nude pink beige with shimmering golden metallic hightlights. Best-Seller!
Zoya Jinx - Deep red bronze with golden metallic shimmer.
Zoya Amber - Soft orange red with golden metallic highlights.
Zoya Colette - Warm cocoa brown with subtle golden metallic shimmer.
For a sheer kiss of golden multi-color sparkle that goes with everything try Zoya's popular Glimmer*.

Looking for something different? Use the new Zoya color finder to narrow down your search options and make easy color selection a gift to yourself.

At just $6.00 each (* $6.50) for a full size 0.5 fl. oz bottle, Zoya color is the gift you can give yourself a lot of!

Zoya's Kalista - the most perfect brown nail polish!

You can't ask for a much better review of a new nail color than this commentary from e-polishing about Zoya's Kalista. We knew this one was a winner from the day our colorist picked it!

Imagine it with a Richelle tip - so pretty!
"Today I am sharing with you a color that I was really excited to get my tips on! Why? I have been on a search for a perfect, wearable, brown shimmer. After the most sought after, shall we say "hautest" (you know which one) color of the Holiday 2008 releases left me disappointed with flat, muddy looking tips, Zoya Kalista delivers the most perfect, wearable brown."

"Zoya Kalista (from the Flourish collection) is a gorgeous mahogany nail color that is so shimmery, so intense and so gorgeous. If you have also been looking for a go-to brown for this upcoming holiday season, get Zoya Kalista."
Katee - e-polishing

Get your First Lady Red from Zoya Professional Nail Lacquer!

The dress by Narcisco Rodrigues worn by Michelle Obama on election night is super hot right now and Zoya Professional Nail Lacquer has the perfect red, Haley, to compliment every First Lady's nails. Gloss up lips with Zoya Hot Lips in Brody's Girl to really sizzle.

Manicures and Pedicures for all!

Eureka - The smart choice for natural nails is smart choice for gel nails too!

EUROPE & ASIA NAIL CARE REPORT:
Zoya Professional Nail Lacquer - The smart choice for natural nails is the smart choice for gel nails too!

Preliminary testing has shown that Zoya Professional Nail Lacquer is the only nail polish that can substitute expensive color nail gels when mixed with a single phase clear UV gel systems or painted over a UV multi-phase gel foundation directly and then sealed with a final UV gel coat for long-lasting nail color results.

Salon and spa professionals will be able to increase color options for their clients while controlling inventory costs of stocking costly colored gels. Zoya Professional Nail Lacquer bottles sell for 1/10th the salon price of a typical jar of gel color. Now, the same color can be used in both natural and gel nail services. The savings potential of this new discovery could be tremendous for nail care professionals and their clients making Zoya as powerful to nail techs as aspirin is to doctors.
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Here’s how it works…

Single Phase Gel System:

Prep the nail for gels as instructed, apply primer, followed by one thin layer of UV clear gel creating the base. Cure 2 minutes.

In a small pot, mix the customer’s preferred Zoya polish shade (40%) with the gel (60%). Apply this second thicker layer of Zoya tinted UV clear gel building the arch of the nail as desired. Cure for 3 minutes.

OrMulti Phase Gel System:

Paint Zoya Professional Nail Lacquer directly onto an already sculpted UV gel nail surface. Cure for 5 minutes.

Apply a third thin layer of UV clear gel and cure.
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According to European and Japanese nail technicians this process works for natural nail overlays, sculpted nails or tips only applications. Zoya Professional Lacquers are formaldehyde free, toluene free, dbp free, camphor free and designed to wear up to 10 days on natural nails. Unique in every way!

Disclaimer - While this new discovery using Zoya Professional Nail Lacquer is exciting, Art of Beauty (makers of Zoya) does not endorse gel systems and does not endorse or guarantee the results of mixing Zoya Professional Nail Lacquers with UV clear gel products or any other artificial nail systems.

Perfectly Polished Tips reviews Zoya's Flourish Collection

Here's a review we missed from a few days ago - it features another great commentary of the new Zoya Professional Nail Lacquer Flourish collection, color by color. Thanks Perfectly Polished Tips.

It also has a review of the new Zoya Flourish colleciton coordinating Hot Lips Color, Starlet.

"I don't usually review cosmetics but these beauties followed Flourish home. Zoya Hot lips are pretty great. I've only worn Starlet so far, the gloss isn't overly sticky and the applicator is rounded making it easy to get the product out. It smells like those fire cracker ice pops, I think that is what they are called. It tastes nice too. Starlet is sheer but buildable which I like. I am not very big on wearing any type of color on my face, except blush. I was able to apply this gloss and only leave a light tint. It has glitter but it's not gritty and with the sheer coat I applied it wasn't visible. This can be a pro or con depending on what you like. Personally I'm not a huge glitter fan so I liked that I could wear it with out the glitter being an issue. The gloss also lasted for a decent amount of time which is great. You know what else is great? Matching your gloss to your polish. The three above match Richelle, Kalista, and Mieko almost perfectly."
Dami - Perfectly Polished Tips

Zoya Flourish Collection Nail Color is "out of control GORGEOUS!"

The Rave Reviews for Zoya's Flourish Collection are really coming in now... GORGEOUS and FABULOUS and PERFECT and SPARKLY, and FESTIVE! Flourish is fast becoming the season's MUST-HAVE nail color collection. Recent swatch reviews from All Lacquered up (shown here), The Crystal Files (shown here) and others show you just how wonderful each and every color (Richelle, Zara, Shivon, Mieko, Cyma and Kalista) in this collection is.

"The holidays seem to be extra sparkly this year with so many festive, glimmering polishes headed our way. Zoya's Flourish collection certainly fits in with that trend. This set of six glitzy shades is sure to put a twinkle in your eye. In the same vein as the Magique collection from two years ago, each lacquer has fine micro-glitter that peeks at you through ribbons of luscious gold shimmer."
Michelle - All Lacquered Up

"This (Zoya's Flourish)is such an amazing collection! The shimmer in these colors is absolutely out of control GORGEOUS! "
Hillary - The Crystal Files

Vampy Varnish talks about Zoya Professional Nail Lacquer

Zoya's best selling Flourish Collection is a blogger favorite!

Looking for more polish reviews and swatches? Kelly at Vampy Varnish lets us in on her thoughts about a couple of Zoya Flourish Collection nail color shades...

Zoya Kalista
"Just gorgeous! As soon as I saw this color, I knew I had to possess it. It's SO up my alley! Lately I have really been into browns and this is the nicest one I have seen this season (yes folks, I like it even more than Chanel's Haute Chocolat!)."

Zoya Zara
"Another really beautiful totally original color! I have nothing like Zara. It's this really pretty lavender with tons of gold shimmer. And when I say tons I mean tons."
Kelly - VampyVarnish

Team Sugar also talks about Flourish with a posting on Zoya's Mieko.